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	<title>Comments on: Great Moments in UI #1 &#8211; Forms</title>
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	<link>http://orionseven.com/blog/2010/02/28/great-moments-in-ui-1-forms/</link>
	<description>It takes a lot more than code to make software.</description>
	<lastBuildDate>Mon, 20 Dec 2010 14:14:32 +0000</lastBuildDate>
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		<title>By: Gid</title>
		<link>http://orionseven.com/blog/2010/02/28/great-moments-in-ui-1-forms/comment-page-1/#comment-206</link>
		<dc:creator>Gid</dc:creator>
		<pubDate>Thu, 11 Mar 2010 20:35:45 +0000</pubDate>
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		<description>The previous form also had an exit link right before they filled out the information for the form. The form before the change had a link to &quot;See All Dealer Inventory&quot; that is not on the new form. If that was an exit link to a dealer inventory page than they were previously routing traffic away from the form and are no longer. Conversion could have gone up just because they stopped leading traffic away from the form submission.</description>
		<content:encoded><![CDATA[<p>The previous form also had an exit link right before they filled out the information for the form. The form before the change had a link to &#8220;See All Dealer Inventory&#8221; that is not on the new form. If that was an exit link to a dealer inventory page than they were previously routing traffic away from the form and are no longer. Conversion could have gone up just because they stopped leading traffic away from the form submission.</p>
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